For 35 years Area Code continues to be the most prestigious amateur baseball event in the country,
with MLBs top prospects competing in a five-day showcase while being evaluated at the highest of levels.
What is Area Code?
The Area Code ecosystem, comprised the AC ID Series, AC Development Series, AC Tryouts and the AC Games, focuses on development, identification, exposure, competition and evaluation of amateur baseball players.
ACG Alums on 2021 MLB Roster
ACG Alums on Top 100 MLB Prospect List
ACG Alums drafted in 2021 1st Round
Last 8 NL MVP’s have been ACG Alums
Brand Partner Activations
Through world-class experiences and original content, Area Code provides partners with a platform to engage the game’s future stars along with the millions watching worldwide.
New Balance activated Area Code Baseball to gain traction in the sport via our influential audience of future MLB stars
Brand integration into event logo
Product seeding, sampling and focus groups
NB athlete appearances
Custom brand activations at national events
Content produced by in-house creative agency, distributed by event channels and athlete influencers
CNB utilized Area Code alumni Shawn Green to host a financial literacy seminar for parents and athletes at the Area Code Games
CNB hosted hospitality event post-event
On-site brand presence throughout the week
Custom social post highlighting CNB themed content
Branded educational content distributed to athletes + parents in pre and post event email communications
Follow up opportunities included to further the relationship
Integrated the Marucci brand into event experiences with a focus on the Marucci Titled Home Run Derby
Title sponsor of the Home Run Derby
Content produced around HRD and distributed by event channels and athlete influencers